AGA & Rise Above officially form AGA Nation

13 Aug AGA & Rise Above officially form AGA Nation

 Contact: Kurt Luttermoser AGA Nation – (248) 660-2215 - kurt@aganation.com 

 

FOR IMMEDIATE RELEASE

Action sports firms, AGA and Rise Above

officially form AGA Nation!

 

Metro Detroit - Action sports company Adrenaline Games Alliance, LLC is proud to officially announce its recent merger with Rise Above Entertainment to form AGA Nation.  Terms were not disclosed. 

Ron Thomas, founder and owner of Rise Above Entertainment will remain as owner of Rise Above, while Dan Sieg, longtime BMX rider and manager with Rise Above will now take over many of Thomas’s day to day responsibilities. The merger allows Thomas to take an equity stake with AGA Nation to expand its current agency offerings.  It also allows the new AGA Nation to leverage the many marketing opportunities possible with Rise Above’s core business of mobile action sports shows.  AGA Nation will now have unequaled mobile event capacity as well as exclusive sponsorship rights to over 700 action sports events each year across the US.

 

AGA Nation’s core focus of events, sponsorship, digital media, venue/property and social media support will now expand into a turn-key action sports agency.  AGA Nation will also participate in community and cause based programs through its non-profit division Action Sports Assembly Programs (A.S.A.P.). 

With its combined resources AGA Nation will create innovative and organic corporate partnerships that meet the following goals;

 

-Seamlessly blend marketing and action sports in captivating ways

-expand current action sports markets

-produce signature events and campaigns in under served markets

-produce original action sports based content

-coordinate symbiotic athlete and event endorsements

-offer unique event activation initiatives.

“I can’t believe we didn’t think of it sooner!” said Rise Above owner & AGA Nation partner Ron Thomas said.  “I’ve been in all levels of BMX for nearly 2 decades.  Not long ago seeing a BMX er or Skateboarder in mainstream media was unheard of.  Now its everywhere but the innovation of corporate partnerships has yet to keep pace with the innovation of action sports.  We aim to fill that void”, shared Thomas.  “I’m thrilled to be part of AGA, we feel this partnership will be a great thing for athletes, sponsors, venues and fans everywhere”.   

 

One of the key AGA Nation program offerings includes the National Guard Bring Your A Game to School assembly series which last year touched over 30 states and 100 high schools.  It was one-of-a-kind program that showcased a patriotic message through the medium of action sports.  Additional plans include mid-market series such as ‘Bikes, Boards n Beach Series’, social media promotions as well as digital media productions.

 

AGA Nation (http://aganation.com) is an action sports entertainment firm showcasing athletes of all skill levels as well as supporting venues and organizations through events, new media and community programs. Other specialized productions include mobile shows featuring snowboard, skateboard, BMX and wake board events. In addition, AGA Nation travels to schools all over the United States showcasingBring Your A Game to School assemblies.  Online initiatives include weekly social media promotions as well as digital ’webi-sodes’ ’Dialed In’, on AGANATION.COM featuring your favorite athlete and event.